Bottega Del Gusto
Bottega Del Gusto is a chain of delicatessen stores specialising in authentic Italian products. The shop concept combines a boutique format with a traditional Italian store aesthetic, placing a primary focus on the quality and visual presentation of goods. In the Italian delicatessen sector, lighting serves as a strategic marketing tool. The primary objective was to visually convey the freshness and texture of the premium assortment—ranging from ageing cheeses and cured meats to the wine collection. The project was implemented with a focus on creating a “dolce vita” atmosphere, where lighting accentuates the authenticity of imported products.
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Enhance food product displays by accentuating natural colours and textures.
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Create a comfortable boutique atmosphere to encourage longer customer dwell time.
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Implement technology to adjust lighting intensity based on the time of day.
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Development of a bespoke lighting design tailored to the specific product categories of the delicatessen.
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Production and delivery of professional Chill and Mio luminaires with customised technical parameters.
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Final aiming and commissioning of equipment to ensure optimal light accents and spatial aesthetics.
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Achieved an appetising product presentation through a specialised light spectrum that highlights natural food tones.
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Developed an attractive retail environment with a high level of visual comfort for visitors.
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Optimised energy consumption through high-efficiency LED technologies and control systems.
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